Social Textiles

 

Getting started with fabrickit

Posted by Katrien on Saturday November 27th 2010 at 12:34

Fabrickit is a collection of wearable electronic modules that make it easy to construct wearable projects. And if you still need some inspiration or guidance, you can have a look at the tutorials!

Threadless: “It’s the community that matters!”

Posted by Selina on Monday November 8th 2010 at 12:18

Last week, the WWD Apparel & Retail CEO Summit Conference took place in New York city. One of the speakers was Jack Nickell, the founder and chief strategy officer of ‘crowdsourced’ fashion brand Threadless. During the conference, he talked about the importance of the online community on their website.

Nickell talked about how Threadless is about celebrating their community’s work and that this should be reflected across the brand. According to PSFK, he said that “the reason they haven’t partnered with large retailers is that they can’t tell the story behind the tees in the same way they can on their own site”.

Nickell also stated that user voting was vital because of the impact it has on building the community. He said: “It is more valuable to have a user score a design than have them buy a tee.”

Read about it here!

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